Whether you're running an eCommerce store, managing an online gaming community, or promoting a cryptocurrency project, having the right email marketing platform is crucial to your success. This is especially true if you have a large email list size, as you'll need a platform that can handle the volume and complexity of your campaigns.
Today there are hundreds of platforms you can choose from and that can be overwhelming. You'll want to look for a platform that offers robust features, such as automation, segmentation, and personalization, as well as one that can scale with your business as it grows. Additionally, if you're operating in a specific niche, such as online gaming, crypto, or eCommerce, you may have unique requirements that not all platforms can meet.
For example, if you're promoting a cryptocurrency project, you'll need a platform that can handle the complex regulations and compliance requirements that come with the industry. You may also want to look for a platform that offers advanced security features, such as two-factor authentication and encryption, to protect your user data.
In this blog, we have handpicked the top 10 that we believe are reliable and best in the market. This post will give you a preview of each one in terms of email editor, features and pricing. Let's read on.
Email Marketing Software |
Trial |
Starting Price |
Best For |
Limitations |
SendX |
14-day free trial |
$7.49 per month |
Unlimited Email Campaigns, High Email Deliverability, Sign Up forms |
Limited Workflows |
Mailchimp |
Forever free up to 2k subscribers |
$10.54 per month |
Templates, Reporting, A/B testing |
Complicated Pricing Structure |
ConvertKit |
Forever free up to 1k subscribers |
$25 per month |
Automation, Registration forms |
Fewer Templates, Customization |
ActiveCampaign |
14-day free trial |
$9 per month |
Automation, Spam Testing |
Limited Reporting |
AWeber |
Forever free up to 500 subscribers |
$16.15 per month |
Autoresponders, Customer Support |
Limited Segmentation, Expensive |
Constant Contact |
60-day free trial |
$20 per month |
Event Management, Deliverability |
CRM, Difficult to use |
Campaign Monitor |
Forever free trial |
$9 per month |
Transactional Emails, Analytics |
Limited designing and styling options |
Drip |
14-day free trial |
$19 per month |
Automation, Reporting |
Ecommerce Integration, Workflow |
MailerLite |
Forever free upto 1k subscribers, 12k emails |
$10 per month |
Automation, Subscriber Management |
Deliverability, Customer Support |
Brevo |
Forever free with unlimited subscribers, 300 emails per day |
$25 per month |
List Management, Automation, FB Ads |
Difficult set up, Basic plan lacks features |
When choosing an email marketing software, here are the top 5 factors to consider:
By considering these five factors when selecting an email marketing software, you'll be well-equipped to choose a platform that meets your specific needs, whether you have a large email list size or operate in a niche industry like online gaming, crypto, or ecommerce.
1. SendX
SendX is a robust email marketing platform designed to cater to the needs of businesses with large email lists, ensuring high deliverability and powerful features. Whether you're in the online gaming, crypto, or e-commerce industry, SendX offers a reliable solution for managing and engaging your subscribers effectively.
One of SendX's key strengths is its ability to handle high-volume email campaigns without compromising on performance. With its scalable infrastructure and advanced email delivery technology, SendX ensures that your emails reach your subscribers' inboxes, even when you're sending to hundreds of thousands or millions of recipients.
SendX’s Email Editor
With a WYSIWYG (What You See Is What You Get) interface, you can easily create beautiful, professional-looking emails without any coding knowledge. Choose from a library of pre-designed, responsive templates or design your own from scratch. Experiment with colors, layouts, and images to create emails that perfectly match your brand.
Benefits
Source: SendX
Key Features
Automation
SendX's automation features allow you to streamline your email marketing efforts and save time. Segment your customers based on demographics, subscriber behavior, and over 25 other parameters to ensure your messages are tailored to their interests. Increase revenue with transactional emails and reach your target customers at the perfect time through scheduling.
It helps you:
Source: SendX
Email Campaigns
With SendX, you can send unlimited emails to your audience every day. If someone hasn't opened your emails, use the Resend feature to ensure nobody misses your updates. Embed videos in your emails to capture more attention and drive engagement.
Benefits
Source: SendX
Forms
Create sign-up forms on SendX and embed them on your website to easily capture new subscribers. Design beautiful pop-up forms using the editor and trigger them at the right time to boost sales. Integrate with Medium to collect subscribers from your content and grow your email list effortlessly.
Benefits
Source: SendX
Pricing
SendX has the most simple pricing system. Other than the 14-day free trial , the costs vary according to the number of subscribers.
Business Plan- For up to 1k subscribers, you can start with $7.49 per month only. You can send unlimited emails and use all the basic features, irrespective of your subscriber base.
Source: SendX
Industry
SendX is an excellent choice for businesses and individuals who value high deliverability, advanced features, and the ability to scale their email marketing efforts. Its versatility and industry-agnostic approach make it suitable for a wide range of users, particularly those in the ecommerce, gaming, crypto, and digital marketing spaces.
2. Mailchimp
Mailchimp is a renowned email marketing platform and Customer Relationship Management (CRM) system that offers an extensive array of features, templates, and a user-friendly interface. With Mailchimp, businesses of all sizes can create, manage, and optimize their email campaigns to engage their audience effectively.
Mailchimp’s Email Editor
Mailchimp's drag-and-drop email editor provides a seamless and intuitive experience for creating stunning email campaigns. Simply click on your desired text, image, icon, or button and move it to your preferred location within the email layout. Customize your email further by selecting a theme, editing background colors, adding logos, images, links, and buttons. The editor also allows you to preview your email before sending it out and save your customized design for future use.
Source: Mailchimp
Key Features
Source: Mailchimp
Pricing
Mailchimp has four main pricing plans - Premium, Standard, Essentials, and Free.
The pricing varies based on contact list size, with the example showing pricing for 500 contacts. Overage charges apply if contact or email send limits are exceeded on paid plans. Free trial terms and overage costs are noted beneath each paid tier.
Overall, Mailchimp offers flexible month-to-month pricing that scales based on the size of your email contact list and the features needed. The free plan provides a way to get started, while paid tiers unlock additional capabilities for growing businesses.
Industry
Mailchimp is used by small-medium, as well as large businesses, mostly preferred by eCommerce and retail industries, followed by web apps and marketing agencies.
3. ConvertKit
ConvertKit is an email marketing platform designed specifically for creators, bloggers, and online entrepreneurs. With its user-friendly interface and powerful features, ConvertKit helps users build and nurture their email list, create and deliver engaging content, and automate their email marketing efforts to drive conversions and revenue.
ConvertKit’s Email Editor
ConvertKit's email editor is simple, intuitive, and streamlined, focusing on delivering clean, professional-looking emails. The platform uses a text-based editor rather than a drag-and-drop builder, which allows for faster email creation and ensures consistent rendering across different email clients. The editor supports basic formatting options, such as bold, italic, and lists, as well as the ability to add images, links, and call-to-action buttons. You can also create and save templates for future use, making it easy to maintain a consistent brand image across your email campaigns.
Source: ConvertKit
Key Features
Source: ConvertKit
Pricing
ConvertKit has three plans - Free, Creator, Creator Pro and charges you on the basis of the number of subscribers you have. ConvertKit offers both monthly and yearly billing options, with a discount for choosing annual billing (effectively giving you two months free).
Source: ConvertKit
Both the Creator and Creator Pro plans offer a free trial to test out the features before committing to a paid subscription.
Industry
ConvertKit is particularly well-suited for creators, bloggers, and online entrepreneurs across various industries.
4. ActiveCampaign
ActiveCampaign is an all-in-one email marketing, marketing automation, and CRM platform designed to help businesses of all sizes grow and engage their audience. With its powerful features and user-friendly interface, ActiveCampaign enables users to create and send targeted email campaigns, automate their marketing and sales processes, and manage their customer relationships effectively.
ActiveCampaign’s Email Editor
ActiveCampaign's email editor is intuitive and flexible, allowing users to create professional-looking emails with ease. The drag-and-drop editor enables you to design responsive emails by adding and arranging elements such as text, images, buttons, and dividers. The platform also offers a wide selection of pre-designed templates that you can customize to match your brand. For more advanced users, ActiveCampaign supports HTML editing, allowing you to create highly customized email designs.
Source: ActiveCampaign
Key Features
Pricing
There are 4 plans - Lite, Plus, Professional, Enterprise. ActiveCampaign's pricing is based on a combination of the number of contacts and the features included in each plan. Higher-tier plans offer more advanced features, such as CRM & Sales Engagement (Plus and above), Marketing Automation + Sales CRM (Bundles), and API + SMTP for your site or app (Transactional Email).
Source: ActiveCampaign
Industry
ActiveCampaign is well-suited for e-commerce businesses looking to automate their customer journey, recover abandoned carts, and drive repeat sales. The platform's advanced automation and segmentation features make it a great fit for SaaS companies looking to nurture leads, onboard new customers, and reduce churn.
5. AWeber
AWeber is an email marketing and automation platform that has been helping businesses grow their email lists and engage their subscribers since 1998. Known for its simplicity of use, AWeber offers a range of features that make it an excellent choice for small businesses, entrepreneurs, and content creators looking to build and nurture their audience.
AWeber’s Email Editor
AWeber's drag-and-drop email editor, called the "Drag & Drop Email Builder," is intuitive and user-friendly. It allows you to create professional-looking emails without any coding knowledge. The editor offers a wide selection of pre-designed templates that you can customize to match your brand, as well as the ability to create emails from scratch. You can easily add and arrange elements such as text, images, buttons, and social media icons. AWeber also provides a built-in image library and the ability to store your own images for quick access.
Key Features
Pricing
AWeber's pricing structure is designed to cater to businesses of various sizes and needs, offering a range of plans with different features and subscriber limits. The pricing is based on the number of subscribers, with plans starting as low as $12.50 per month for up to 500 subscribers on the Lite plan, and going up to $899 per month for up to 100,000 subscribers on the Unlimited plan.
Source: AWeber
One notable aspect of AWeber's pricing is the option to choose between monthly and annual billing. By opting for annual billing, users can save up to 33% compared to the monthly billing option. This can be a significant cost-saving measure for businesses that are committed to using AWeber for the long term.
AWeber also offers a free plan, which is not common among email marketing platforms. The free plan allows users to have up to 500 subscribers and provides access to key features such as landing pages, web push notifications, and ecommerce functionality. This can be an excellent option for small businesses or startups that are just beginning to build their email list and want to test the platform before committing to a paid plan.
Industries AWeber is Good For
AWeber is well-suited for bloggers, podcasters, and content creators who want to build and engage their audience through email marketing. Small businesses and entrepreneurs in various niches can leverage AWeber's automation and segmentation features to nurture leads and drive sales. Nonprofits and associations can use AWeber to keep their members informed, engage supporters, and facilitate communication within their organization.
6. Constant Contact
Constant Contact is a tool used by businesses to manage their email marketing. Its email editor is user-friendly, making it simple for users to create and customize their emails without needing advanced technical skills.
Constant Contact’s Email Editor
The intuitive drag-and-drop editor is extremely easy to use. The editor’s smooth drag and drop experience makes creating an email faster and easier. And the Smart Columns feature allows you the flexibility to fine tune column sizes. With the undo and redo options, you can switch back and forth while editing.
Source: Constant Contact
Key Features
Event Management: With this feature, you can promote all kinds of events, like webinars, fundraisers, surveys and so on. You can also manage event registrations, tickets, invitations, etc, from the same platform, a feature which only a few marketing platforms provide.
Deliverability: As per EmailToolTester, Constant Contact has a deliverability rate of 91.7% which is pretty impressive in comparison with other platforms.
Pricing
There are 3 pricing plans —
For each plan, the price adjusts depending on the number of contacts in the user's marketing list. Additionally, options for prepaying and discounts for nonprofit organizations are mentioned, suggesting flexibility and incentives for certain types of customers.
Industry
Constant Contact is particularly beneficial for small to medium-sized businesses across various industries. It's especially useful for retail, nonprofit organizations, and service-based industries because of its ease of use, affordable pricing, and ability to create targeted marketing campaigns that resonate with their audience.
7. Campaign Monitor
Campaign Monitor is a sophisticated email marketing platform that helps businesses grow their audience, engage their subscribers, and drive revenue through targeted email campaigns. With its intuitive interface, advanced features, and robust performance, Campaign Monitor is trusted by over 250,000 organizations worldwide.
Campaign Monitor’s Email Editor
Campaign Monitor's email editor is user-friendly and flexible, catering to both beginners and advanced users. The drag-and-drop editor allows you to create professional-looking emails easily by adding and arranging content blocks such as text, images, buttons, and dividers. The platform offers a wide range of responsive templates that adapt to different screen sizes, ensuring your emails look great on any device. For those who prefer more control, Campaign Monitor also supports HTML editing, allowing you to create custom designs or import your own templates.
Source: Campaign Monitor
Key Features
Source: Campaign Monitor
Pricing
There are 3 plans: Lite, Essential, & Premier. There is no free plan but you can take a free trial which literally never expires. However, you can only send an email campaign to five people.
Source: Campaign Monitor
Industry
It is best for agencies, retail, and non-profit businesses.
8. Drip
Drip is a comprehensive email marketing tool that offers a wide range of features to help businesses create, automate, and optimize their email campaigns. With its user-friendly interface and advanced capabilities, Drip empowers marketers to engage their audience and drive conversions effectively.
Drip’s Email Editor
Drip’s email builder offers multiple options like Visual Builder, HTML Builder, Text Builder and you can even personalize your builder as per your requirements. With the visual builder, you can insert heavy elements in your emails to make it visually appealing. With the HTML builder, you can control every aspect of layout and formatting. And if you solely want to focus on the write-up, text builder is best for you.
Source: Drip
Key Features
Automation
Drip boasts an intuitive and powerful visual automation workflow builder that enables you to create complex, multi-step automation sequences with ease. The builder allows you to set multiple triggers for each workflow, giving you granular control over when and how your emails are sent.
What sets Drip apart is its ability to integrate with a wide range of third-party apps, such as Zapier. This means you can create automation rules that span across multiple tools and platforms, allowing you to create truly comprehensive and seamless marketing experiences for your customers.
With Drip's automation features, you can create rules that support multiple triggers and actions across different apps, enabling you to create sophisticated, omni-channel marketing campaigns that engage your audience at every touchpoint.
Reporting
Drip offers a comprehensive suite of reporting options that give you deep insights into your email campaign performance. In addition to standard metrics such as open rates, click-through rates, and conversion rates, Drip provides event-specific reports that allow you to track user behavior and engagement at a granular level.
One of the most powerful reporting features of Drip is its eCcommerce dashboard. By integrating Drip with your online store, you can access detailed insights into your customers' shopping behavior, including product views, cart abandonment, and purchase history. This allows you to create targeted email campaigns that drive sales and increase customer lifetime value.
Pricing
Drip offers a straightforward pricing structure based on the number of contacts in your email list. According to the image, for a list size of 1,000 people, the price is $39 per month. This pricing includes up to 2,500 contacts, unlimited email sends, onsite campaigns, and email support.
One notable aspect of Drip's pricing is that it does not limit the number of emails you can send per month, which is a common restriction among many email marketing platforms. This means that you can send as many emails as you need to engage your audience without worrying about hitting a send limit or incurring additional costs.
Drip also offers a 14-day free trial, allowing you to test the platform's features and functionality without providing a credit card. This is a great opportunity for businesses to explore Drip's capabilities and determine if it meets their email marketing needs before committing to a paid plan.
Industry
Drip's Ecommerce integration and behavioral targeting features make it an ideal choice for online stores looking to increase sales, recover abandoned carts, and build customer loyalty.
9. MailerLite
MailerLite is an email marketing platform for personal projects.
MailerLite’s Email Editor
The drag-and-drop editor is simple to use with a clean design. Users can create, edit, modify content without any hassle. They also provide a collection of decent templates to choose from.
Source: MailerLite
Key Features
Source: MailerLite
Pricing
There are 4 plans based on the kind of features you'll need.
Overall, MailerLite provides a range of pricing options that could support your blog's email marketing needs as it grows, starting with a free plan and scaling up to more advanced features at higher tiers. The key is to choose the plan that best aligns with your current subscriber count and email campaign requirements.
Industry
MailerLite is best for freelancers, bloggers, and small businesses.
10. Brevo
Brevo is an email marketing platform to send and automate email marketing campaigns.
Brevo’s Email Editor
The drag-and-drop editor is fairly fast and makes it very easy to create and edit email campaigns.
The editor interface consists of a left navigation panel with predefined content blocks and design settings, and a top navigation bar with options to manage the campaign, switch between desktop and mobile views, send test emails, and access additional actions. Users can drag and drop layouts and content blocks onto the canvas to design their emails. The editor also provides features like undo/redo changes, version history, and the ability to save campaigns as templates or PDFs.
Source: Brevo
Key Features
Pricing
There are 4 plans catering to different needs and business sizes.
The plans are:
The Starter plan adds features like removing the Brevo logo, no daily sending limit, basic reporting & analytics, and email support.
The Business plan further includes advanced capabilities like marketing automation, A/B testing, multi-user access, send time optimization, and phone support.
The Enterprise tier offers additional features and services tailored for larger organizations, including sub-account management, enterprise-grade security, advanced integrations, exclusive features, tailored onboarding, and personalized support.
Industry
Brevo is best for small and medium-sized businesses with a limited budget.
If you're a B2C or B2B company, or an individual creator sending a high volume of emails and in need of reliable deliverability, SendX should be your go-to email marketing solution. Not only does it excel with features like A/B Testing, seamless integrations, and engaging popup banners, but it also ensures your emails land where they should - in your subscribers' inboxes.
Take advantage of SendX's 14-day free trial to explore the full capabilities without any financial commitment—no credit card required for signup. Experience full access from the start, including their responsive customer support. Once you're ready, you can transition to a cost-effective paid plan. For high-volume email campaigns with robust deliverability, SendX is definitely worth checking out.